Backing up your Facebook (and other social site) data is a growing concern for business marketers. As a business owner, you’ll want to make sure your staff is handling this risk appropriately. By using a third party service to back-up your data, you can ensure you have a copy of your data if:
- If the social site experiences an outage.
- If the social site loses your data.
- If an employee accidently erases data from your social profile.
- A former employee erases data from your social profile.
There are services and software that can back-up your Facebook information, including your Facebook Business Page. The downside of the services is that there is no current way to restore and account in Facebook in its entirety. So, the services and software merely preserve the files which lets you re-upload them one photo album at a time. They also can allow you to have an offline copy of the contacts you’ve established.
Some of the more popular services and software are either free, or offer free trials or levels of service.
- Backupify.com. (Facebook, Twitter, LinkedIn, Google Docs, others)
- SocialSafe.net. (Facebook, Twitter)
- TweetBackup (Twitter)
- YouTube Downloader (YouTube)
There are also web-browser-specific plug-ins that offer some back-up features. Depending on whether you run Internet Explorer, Firefox, or Chrome, you might take a few minutes to investigate their offerings.
As a business owner, the most valuable part of your company’s social data is probably the lists of people that “follow” or “like” your social pages and status updates. Make sure the service you use can back up that list of followers in case you need to contact them, or re-establish that following under another account.
Modern Business Associates is an HR company that focuses on payroll and HR outsourcing. We routinely work with clients on helping employees manage their risk management needs. As a Professional Payroll and HR outsource organization, our clients rely on us to help them effectively deal with these kinds of topics.
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